Hooray! The National Geographic Kids website, natgeokids.com, has been certified as ‘Climate-Positive’ by the Eco-Friendly Web Alliance.

a logo from EFWA. It reads 'climate-positive website' followed by a five-pointed star. Then it says 'EFWA Accreditation, Valid until 2024.'

Eco-friendly energy

Here at Nat Geo Kids, we’ve been working hard to reduce our impact on the environment – both in our printed magazines and online at our website.

You might not think about whether your online activities are eco-friendly. But digital tech like computers, smartphones and games are responsible for around 4% of all greenhouse gas emissions, which contribute to climate change.

That’s because websites are powered by electricity. So, just like how turning off plugs at the wall or switching off lights can help save energy and protect the planet at home, we decided to reduce energy use on our website.

Making a change

First, we made sure the Nat Geo Kids website is run by a green hosting provider. We also cut down the sizes of our biggest images so they load faster. As a result, our website now emits (produces) less than 1g of carbon dioxide per page view on average.

We’ve also offset the greenhouse gas emissions our website produces, by supporting two projects at Earthly.org.

At the Rimba Raya project in Borneo, Indonesia, we’re helping protect one of the most highly endangered ecosystems in the world: a carbon-rich peatland forest. Plus, at the Keo Seima Tropical Forest Protection project in Cambodia, we’re supporting work to keep the rainforest safe from deforestation and help Indigenous Bunong people secure land rights to the area.

All our efforts are aimed at ensuring our website has a net positive impact on the planet. Consequently, we’ve met all the standards needed to be recognised as a climate-positive website. That’s great!

Official accreditation

All our eco-friendly actions mean natgeokids.com qualifies for climate-positive accreditation from the Eco-Friendly Web Alliance.

“We’re so pleased to receive official recognition from the Eco-Friendly Web Alliance,” said Digital Editor Annabel Lever. “I’m proud of our efforts to become as sustainable as possible.”

Well done, Nat Geo Kids!

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